HouseWorks is flattered to have been awarded the redesign of the award statue and complete print package of the prestigious German Filmprize endowed by the German Ministry of Cultural Affairs. The challenge: the former award, a flattened spiral had to be part of the new look. Mechthild Schmidt:" I wanted to symbolize motion. Film IS movement. I wanted the statue to express confidence without being stern, strength without being static." The horizontal logo is juxtaposed to the elongated statue. It picks up the momentum of the spiral in a swooping chain of sprockets emerging from the year "2000".